Making a living in the arts ain’t for the weak. People talk about it and dream about it and a few pull it off.
Years ago I talked to this one guy who was doing well as a potter.
He said it was simple:
“You have to figure out what people want.”
Now this is a guy who had mastered the craft. All the ins and outs of clay, throwing, glazing and etc.
And that takes a couple years by itself.
Along the way he made stuff and tried to sell it. He said he had a couple splotchy hits and misses.
Then he found his particular niche, meaning the customers, and he took off.
Not famous, not wealthy but enough to keep him in kids a house and automobiles.
He had figured out a way to make a living as an artist.
Notice how he said the customer was at the center of it.
That’s all we talk about, in the member’s area and on our secret email list, Retired Writer’s Club.
No matter what your craft or line of business, it’s all about the customer’s wants.
And if that is something you want to figure out, click here to subscribe.