I see a lot of these ads about making money systems and software where they promise that if you buy their stuff, they’ll teach you how to make money – often just by signing up!
In my experience I’ve never seen one of these things work. But it is fun to watch the slightly out of breath and wild-eyed guy making the pitch. It’s like he came out of a religious service high on meth.
The only systems that actually work are the ones that teach fundamentals. And there are a couple good ones. We actually subscribed to a service for a couple months that was geared to the music school niche. We learned some legit tactics and incorporated some of them.
In that example we had the product and the skill. And after years of effort we caught a good wind (funny how not many people talk about that when they’re selling the magic elixir.)
Back to fundamentals and the good guys. They all teach the basics – the creation of a product that people actually need and are willing to pay for. And then they teach how to apply applying marketing strategies to reach the market and convince them what you have is trustworthy.
Back to the bad guys. These platforms sellers are good they produce really good commercials which I suppose is a skill but what they’re selling is junk.
The quesiton is, why does it work?
Because the scammers do actually know the market.
They know people want a chance. They know people have hope. They know people want money and freedom and the self-respect that comes with making your own way in life.
And because they are good salesmen, they hook into those emotional triggers. And unfortunately they sell people junk that doesn’t work.
It’s likely a lot of their customers don’t understand that they are being sold something that can’t possibly work.
But what’s really going on here is that these scammers are selling people stuff that has skipped over the real pot of gold.
And again, if you have followed our material that pot of gold is inside your own imagination.
It is your ability to take your experience, your insight and your own interests to bring something to the marketplace that has true value.
That’s our approach with the World’s Greatest Business. We start with the customers need as they are today, figure out what solves their problem and communicate it in a way that satisfies their emotional drivers.
It’s simple once you start thinking in this certain way. And way more rewarding than opening a bunch of junk that will never work.
When you sign up you get access to my 2 books that teach product creation and emotional trigger marketing. Plus you also get on our daily member’s only email list that delivers the kind of thinking you need to create your own sustainable enterprise.
Click on the link to get the books instantly and start your journey.
