In the dark recesses of direct mail wisdom there is an idea that can shift your business forever.
It is the key to “getting out of your head” and making more money.
Here it is:
“You are not in the business of selling stuff. You are in the business of acquiring customers and then selling them more stuff.”
Your business is not about what you sell. Your real asset is your list of prospects and the list of buyers.
When you focus on customer acquisition, you stop thinking about whether or not people like your product, or you.
You think about the customer’s needs.
You think about where they live and what they are thinking.
So the cosmic joke about marketing is that you make more money when you think more about what your customer wants.
This is the focus of The Daily Profit, our email newsletter that hits you every day with a dose of money-making reality.
And we go into even more detail in MANIPULATION – Emotion Triggers that Make People Buy, our 6 hour program that describes 71 emotions that customers act on, day after day to buy the things that make them feel the way they want to feel.
Both these programs are yours to enjoy immediately after subscribing to The Daily Profit, the daily email that keeps you focused on the only goal of business, which is making money.
Click here to register. When you do you get immediate access to the Member’s Area that has over 25 hours of trainings and courses for you to achieve your goal, AND you also will begin receiving The Daily Profit!