Hey, this is Frank publisher of Retired Writer’s Club, our secret email list that goes out to business owners, just like you who understand the only legitimate goal of business is making money.
Today’s topic I want to touch on is the emotional trigger of growth in our customers. It’s one of many triggers we can appeal to when we’re talking about our products and services, and it’s both direct and indirect, right?
So if you’re selling a health journey or fitness, you are going to grow in your health. Your health is going to improve immediately, dramatically, drastically and for the better when you join our program.
But there’s also the indirect concept of growth, right?
That people feel that things are moving in the right direction. And you do that with confidence, with enthusiasm, with motivation, right?
People want to be part of something that is expanding. Nobody wants to go to an empty parking lot or walk into an empty restaurant.
They want to be around that feeling of vitality.
So growth is something again you can appeal to directly. You are going to feel better when you start eating these foods, you are going to make more money when you subscribe to Retired Writer’s Club, our secret email list that you can get by clicking on the link below, you see what I’m saying?
You want to say directly, immediately, you are going to grow by being associated with what we’re selling. No matter what it is. I’m talking to all business owners and also indirectly, right? We are vital. We are powerful. We are dynamic.
People want to be part of that movement because they don’t want to hitch their wagon um, quite frankly, to a loser, right?
They want to be part of the winning team. So growth is a complex emotional trigger.
And it’s actually one of only 71 emotional triggers we talk about in our secret members area that you get access to when you join our program.