For people thinking about retiring as a writer the question about whether or not they are any good comes to mind.
That’s not exactly correct though.
What really happens is that doubt and fear and needing permission come to mind.
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So the truth is you don’t have to be a good writer.
Not if you are talking about, or selling, something people are interested in.
They will overlook your warts and your polyester suit.
They only care if they are getting what they came to get.
I am thinking of one guy in marketing who is successful. He is a terrible writer.
I am on his list because occasionally I can get a nugget of something useful from him.
But it is like buying a bad cabbage and having to hack away the squish and the rot.
Yet, he is financially successful. He has a large audience.
His name is not the point. I am telling you I see it with my own eyes. Day after day he sends out the worst writing in the field.
And day after day, people pay him for it.
So get to it. Most people get better in terms of skill and style.
So wherever you are today is probably more than good enough.
Just make sure you are giving people what they want.
Until tomorrow, FG
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